Intentional Media for the Future of Aging, Housing, and Longevity Innovation
Innovator Strategic Marketing Campaign
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A 90-day strategic marketing campaign that builds sustained visibility for innovators shaping the future of aging, housing, and care infrastructure. One strategic interview. Dedicated Project Manager. Three months of tailored distribution across video, editorial, social, and paid networks.
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What You Receive
This is a 90-day authority and distribution campaign built from one expertly produced interview and strategically promoted across multiple platforms. You receive:
A professionally produced long-form interview
Short-form video clips and graphic assets
Strategic Apple, YouTube & Instagram promotion (Month 1)
LinkedIn newsletter editorial reach & social posting (Month 2)
Native advertising placement on leading business networks (Month 3)
Inclusion in the Quarterly AgeTech Magazine (print + digital) mailed to 250 top investors, providers, and builders
theFutureofHousing.org directory listing and permanent backlinks
Participation in our 40-week, 40 features, rolling promotion cycle with other innovators.
Cross-Platform Reach
Monthly Audible Downloads
Physical CEO Desks + ISSUU
Identified Intent Leads
Why “Post & Pray” and Traditional PR Fail in AgeTech
AgeTech companies are being pushed into marketing systems that were never built for regulated, trust-dependent industries.
AgeTech companies are being forced into marketing systems that were never designed for this sector.
Social platforms are optimized for volume, not understanding.
Traditional PR prioritizes novelty over sustained authority.
Paid media rewards speed and clicks, not confidence or credibility.
Traditional PR and ad-hoc post campaigns can spike awareness for a day or two, but they don’t build sustained authority. This 90-day strategic infastructure ensures your innovation stays visible to the audiences that matter: builders, investors, providers, and strategic partners.
AgeTech growth depends on earned authority, not borrowed attention. Without a system designed to build trust over time, marketing becomes noise — and noise does not convert in this category.
Authority Doesn’t Spike
It Compounds
Decision-makers don’t Google you once.
They look for consistency, clarity, and judgment.
The AgeTech Innovators Spotlight was intentionally designed to
create durable visibility.
Content that lives across platforms, conversations, and time.
This is not PR.
It’s not influencer marketing.
It’s MEDIA INFASTRUCTURE.
Part of
Part of
Ecosystem
Ecosystem
Your AgeTech Spotlight is not published in isolation
Long-form founder or executive interview
2 micro episode Investor /Feature
3 short form videos
Blog & Directory
Magazine placement
Intentional content distribution across authority platforms
Dedicated project manager from pre-interview to analytics
90-day “Strategic Authority Infrastructure” with platform-specific promotion phases.
Media assets designed to be reused across sales, partnerships, and investor conversations
It lives inside The Future of Housing, a growing media and advocacy platform focused on how we live, age, and build community.
FOH Partners
This Is For You If:
You are building a proven innovation in aging, care, housing, or infrastructure
You want sustained market visibility over time, not a one-off exposure
You value strategic authority and distribution across professional channels
This Is Not For You If:
You’re looking for quick clicks, short-lived coverage, or influencer marketing
You’re early-stage without a defined solution
You want shallow media hits instead of strategically distributed authority
Frequently Asked Questions
Find answers to our most frequently asked questions here.
How can I get started?
Just complete the application form once submitted, our team will reach out to discuss next steps and your goals.
What is the process like after I apply?
Once you apply and qualify:
• Our team reviews your application for strategic fit
• We connect to understand your goals and positioning
• We schedule your interview and begin production
• After interview release, your feature enters the 90-day marketing cycle with strategic promotion across multiple platforms
What is Resilient New Media?
Resilient New Media is a full-service media production and digital branding partner that helps entrepreneurs, teams, and organizations create premium podcasts, video content, and digital platforms so you can attract more customers, grow your authority, and scale your business.
How will we measure the success of our campaigns?
Success is measured through data analytics and key performance indicators (KPIs) like audience engagement, lead generation, conversion rates, and overall brand growth. We provide regular updates to keep you informed on your campaign’s progress.
How long does the program run?
The Innovator Authority & Distribution Cycle runs 90 days from the date of interview release, with structured promotional phases in video, editorial, and paid channels.
What kind of promotion is included?
Promotion includes strategic YouTube and Instagram video distribution, LinkedIn newsletter editorial reach, and native advertising placements on top business networks. It also includes inclusion in the Quarterly AgeTech Magazine and ongoing directory visibility.
When will I see visibility?
You begin seeing visibility immediately upon interview release (Month 1) and continue to see amplification through Month 2 and Month 3 with different audience segments and promotional channels.
TESTIMONIALS
What others are saying
– Rachel M., CEO
Hiring this marketing consultant was a pivotal decision for our business. They provided invaluable insights into our audience, refined our strategy, and introduced creative solutions that brought immediate results. Our sales have consistently increased since working together.
– Tom K., Marketing Director
The guidance and expertise we received completely transformed our approach to marketing. They helped us identify key growth opportunities, improve our messaging, and strengthen our brand presence. We've seen a remarkable uptick in customer engagement and loyalty.
– Sophia L., Small
This consultant went above and beyond to understand our goals and challenges. Their data-driven recommendations and personalized approach made all the difference, helping us achieve measurable improvements in our digital and offline marketing efforts.
Discover How We Elevate Your Brand
Strategic Planning
Tailored strategies to align with your unique business goals. We collaborate to create a roadmap that identifies key growth areas and focuses on actionable insights to drive your brand forward.
Digital Marketing Execution
Targeted campaigns that connect with your audience. Our team develops and launches campaigns that amplify your brand's reach, using platforms where your audience is most active and engaged.
Performance Analytics
Track and optimize your marketing impact. Through data-driven insights, we continuously monitor and refine your campaigns, ensuring each effort drives meaningful results.
Ready to Start Your Growth Journey?
